This is a group of politicians running for national office in 2008 from an unidentified state. It’s doubtful the men in the photo used an image consultant, because four of them have committed big image errors. As I alternate each month between male and female case studies, I’ll skip the woman in the photo. Only …
Category Archive: Power Dressing
Permanent link to this article: http://sandydumont.com/political-candidates-need-a-winning-wardrobe/
Sep 30
Now That’s a Makeover
Lady Gaga has transformed herself from a frumpy street urchin (left) to a high-fashion pinup. It’s acknowledged that she’s had a nose job (see before and after photos below), but it’s likely that she’s also had a little liposuction at the jawline. My favorite photo of her is the center photo, because she looks so …
Permanent link to this article: http://sandydumont.com/now-that%e2%80%99s-a-makeover/
Sep 07
The Devil’s in the Details for Rand Paul…and others
Rand Paul is an attractive man, but when he's having a bad hair day, it's another matter. It's no wonder we refer to hair as a person's crowning glory. A bad hair day can cause a person to look dated or even less attractive. On the left, he looks not only less attractive, but less …
Permanent link to this article: http://sandydumont.com/the-devils-in-the-details-for-rand-paul-and-others/
Aug 03
The Power of Color
A lot has been said about the image of Hillary Clinton, and there are some recommendations I’d make if I were to meet with her. Color makes the difference. Hillary is a Summer in terms of a color category, so she looks best in bright cool colors, often called jewel tones. She doesn’t look her …
Permanent link to this article: http://sandydumont.com/the-power-of-color/
Jul 05
Overtly vs. Covertly Sexiness
Most countries have three major power centers and subsequent influencers. In the United States they are New York financiers, Washington, DC politicians, and Hollywood actors. Also included with the influencers of Hollywood are celebrity athletes and rock stars. The only group that can afford to dress overtly sexy and outrageous is the Hollywood group, along …
Permanent link to this article: http://sandydumont.com/overtly-vs-covertly-sexiness/
Jun 02
It’s All About Attitude!
Actress Susan Strasburg recounted that she and Marilyn Monroe were walking on a busy street one day and she remarked to Marilyn that she was surprised that no one had recognized her. “Oh, you mean her,” Marilyn responded. Then she changed her body language, facial expression and walk, and within seconds everyone was clamoring to …
Permanent link to this article: http://sandydumont.com/its-all-about-attitude/
Apr 29
Would You Trust This Man?
Would you trust this man, who is a former assistant principal of a high school? Trust him to supervise your children, manage your assets, or look after your daughter if she were married to him? If this man were my client, I would advise him that he looks very “shady” due to his strong “five …
Permanent link to this article: http://sandydumont.com/would-you-trust-this-man/
Apr 02
Now That Is Branding, Chancellor Merkel!
German Chancellor Angela Merkel stands out from the crowd with her bright red suit (left photo). She looks dynamic, even special. On the other hand, in her beige jacket (right photo), she appears washed out and ordinary. Branding for People© is the same as product branding; you must distinguish yourself from the competition. Men are …
Permanent link to this article: http://sandydumont.com/now-that-is-branding-chancellor-merkel/
Mar 17
Expert Image Tips: The “Skinny” on Plus-Size Image
A conversation at Vibrant Nation (http://www.vibrantnation.com/our-blog-circle/menologues/clothing---it-could-be-the-biggest-single-menopausal-issue-/#replied-74012) prompted my response to the plus-size wardrobe dilemmas shared by so many: “Isn't it nice to see that none of us is alone? In 30 years at the forefront of the image consulting industry, I've learned (and teach) that color and line are the cornerstones of image and the …
Permanent link to this article: http://sandydumont.com/expert-image-tips-the-skinny-on-plus-size-image/
Mar 05
Image Conveys Power and Femininity with Great Curves and Lines in Women’s Business Suit
This is not her "Daddy's jacket." Ladies, Pendleton has the right idea with this worsted wool suit. This fabric is sturdy and substantial, implying the same of the woman who wears it, yet drapes nicely along the lines of her body. The top-stitching and cuff design add nice detail. And notice the lapel, which is …
Permanent link to this article: http://sandydumont.com/image-conveys-power-and-femininity-with-great-curves-and-lines-in-womens-business-suit/







